This dropped into my inbox today from Tammy karn-Fernal all about the good and the very bad of Social Media and I thought I would pass it on. Proving the power of Social Media when used in the wrong way just think when used correctly how it could help your business.

Social Media seems to have been at the forefront of all arguments and points of view since the riots in London. Whether it be about how it’s unjust
for the government to censor social media in times of civil unrest, or if social media was to blame for encouraging some of the riots and looting, networks like Facebook and Twitter are a popular talking point.

Today it was revealed that two young men from England have been sentenced to a very high and tough prison stay of fours years each behind bars. And why? Because they had set up Facebook events inciting riots and looting in their home towns.

Jordan Blackshaw, 20, had set himself up an event page on the social network called, “Smash Down in Northwich Town” for August 8th. Police had been monitoring social media for any events or situations just like this and so arrived at the meeting place listed on Facebook at the said time and day. When they got there, they found out they were the only ones, no one at all had shown up to partake in the riots or looting. Despite the fact that no one had turned up and Blackshaw had argued it was never meant to be taken seriously, he was promptly arrested and made to stand in front of a judge.

Judge Elgan Edwards QC said of Blackshaws actions,

This happened at a time when collective insanity gripped the nation. Your conduct was quite disgraceful and the title of the message you posted on Facebook chills the blood. You sought to take advantage of crime elsewhere and transpose it to the peaceful streets of Northwich. No one actually turned up due to the prompt and efficient actions of police in using modern policing”.-Courtesy of The Guardian Online

Now, whether it was the prompt police actions, or just that no one took any notice of this Facebook event, a four year prison sentence seems a little harsh. It’s understandable that the law and authorities should be seen to take action against these people seeing as, for all intense and purposes, they did incite, suggest and encourage unlawful behaviour, but maybe community service, an official note on his record or even a suspended shorter sentence would have been more reasonable? Afterall, nothing actually came of the Facebook event itself.

This is not the only story of Facebook and social media landing users in trouble over these riots. Perry Sutcliffe-Keenan, 22 also suffered at the hands of the law becuase of his conduct on newtorks. He fashioned himself a Facebook page entitled, “The Warrington Riots”. The thing is, he woke up the morning after he set up this page and deleted it on his own accord. He was still aressted and taken to court. The judge argued that he had caused,very real panic [and] put a very considerable strain on police resources in Warrington”.

This may be so, threats of violence do naturally cause tension and unrest in villages, but again, the page was removed and no riots were ever started as a result of this lapse in social responsibility and judgement.

This is the first real time that social media has been used as an accessory to unlawful behaviour on such as mass scale in the UK. Of course, there are small one on one times when unlawful behaviour has taken place but the riots and unrest made it easy for people to get involved and Facebook and social media was a great way of taking part. The key question in these sort of cases, is whether or not social media really is “free speech” or whether people who lack a sever sense of judgement, which unarguably these two men did, should be punished for what they write on there. Their actions did cause a levelof uncertainty and panic in their locations, yet nothing amounted from the pages and no harm or damage was caused. The pages were even removed, one of which only hours after being set up.

Social media should come with a sense of morals and certainly with a sense of responsibility. Yes, these two young men made a horrible misjudgement in their online activity but to be behind bars for four years for something that never amounted to anything is too harsh. The punishment does not fit the crime and it’s certainly not proportional.

Be careful when you set up pages, groups and events or even updates which could cause controversy, you never know who in the legal world is reading them and what will happen if you get caught.

~Articles mentioned in this blog:

For more information on how Social Media when used correctly can help your business please do not hesitate to contact Wayne Collier of Wayne Collier Company Limited the Social Media Experts based in Maldon, Essex.